Suiden Bali

Bridging the gap between local and international markets

Period

2023

Client

Suiden Bali

Industry

Furniture Manufacturing

Campaign Overview

Suiden Bali partnered with Zharkwave to reach global business buyers through Facebook and Instagram. By combining targeted lead generation campaigns with strategic social media management and personalized ad copy, we helped Suiden Bali expand their reach and drive international sales.

Social Media Ads result

134 %

Increase in Leads
Zharkwave launched targeted Facebook and Instagram campaigns with personalized messaging for international business buyers, driving a massive surge in qualified B2B furniture inquiries.

10 K%

Increased in Instagram Reach
We rebuilt Suiden Bali’s creative assets into dynamic, feed-based content and maintained consistent posting, exponentially expanding their visibility among global audiences.

12 K%

Increased in Facebook Reach
Zharkwave developed a data-driven ad strategy tailored to B2B furniture purchase behavior, putting Suiden Bali in front of tens of thousands of potential international clients.

Social Media Ads review

Challenge

Suiden Bali, a B2B furniture manufacturer located in Bali, needed to expand their reach and drive sales beyond their traditional local market. The challenge was to develop a campaign that could effectively target a diverse audience across Facebook’s advertising platforms, using data-driven insights from audience research. The campaign needed to increase brand awareness and sales for Suiden Bali while also providing valuable insights into the behavior and preferences of their target audience.

 

Impacts made

EBC previously had limited ad activity and faced issues with account suspensions and low search volume in certain regions. Additionally, they needed to scale acquisition across diverse markets with different audience behaviors & intent levels.

Approach

Zharkwave worked with EBC to develop an optimized Google Ads campaign.

  • Launched Performance Max campaigns in key regions to maximize visibility and reach.
  • Ran Search campaigns during early stages to gather competitive insights before fully shifting to P-max.
  • Integrated event-based promotions such as the Million Dollar Trading Challenge II to boost engagement.

Audit

  • Reviewed existing campaign structure and paused underperforming ads.
  • Audited audience signal quality to refine targeting for Performance Max.
  • Checked landing page experience and ensure local performance wasn’t compromised.

Research

  • Identified India as the strongest market based on historical interest and trading trends.
  • Analyzed Google trends and CTR data to understand search behavior across regions.
  • Found Nigeria to be a cost-efficient market with high intent, based on conversion data.

Additional

Additionally, we had monthly review meetings with EBC to ensure responsive budget shifts. We integrated event-based content into P-max assets to ride short-term engagement spikes.

We're ready. You?

Schedule a meeting with us or WhatsApp us at +62 822 1000 0104 and we will let you know how to support your brand’s performance.

Similar case studies

We have been honored to work with many great brands and teams to take their projects to the next level. 

FED by Made — 304% Backlink Growth & 50% Keywords Page 1

304%+

Backlinks

50%

Rank #1

Surosmith — Hitting 46.01% in Conversion Rate via Google Search Ads

600+

Conversions

46%

CVR

Luxury Gym – 2,000+ followers in 6 months & 400 monthly leads

400+

Monthly Leads

8.69%

CVR